{"id":79,"date":"2026-09-09T02:15:08","date_gmt":"2026-09-09T00:15:08","guid":{"rendered":"https:\/\/www.feqsoft.hu\/?page_id=79"},"modified":"2026-09-09T02:15:08","modified_gmt":"2026-09-09T00:15:08","slug":"landing-oldal-keszites","status":"publish","type":"page","link":"https:\/\/www.feqsoft.hu\/?page_id=79","title":{"rendered":"Landing oldal k\u00e9sz\u00edt\u00e9s \u00e9s konverzi\u00f3m\u00e9r\u00e9s"},"content":{"rendered":"<p class=\"feqsoft-service-lead\">A landing oldal egy meghat\u00e1rozott keres\u00e9shez, hirdet\u00e9shez vagy aj\u00e1nlathoz k\u00e9sz\u00fcl. Nem minden inform\u00e1ci\u00f3t akar elmondani a v\u00e1llalkoz\u00e1sr\u00f3l, hanem a l\u00e1togat\u00f3 konkr\u00e9t k\u00e9rd\u00e9s\u00e9re v\u00e1laszol \u00e9s seg\u00edti a k\u00f6vetkez\u0151 d\u00f6nt\u00e9st.<\/p>\n<p class=\"feqsoft-service-lead\">A tartalmat, a vizu\u00e1lis hierarchi\u00e1t, az \u0171rlapot vagy m\u00e1s cselekv\u00e9si pontot, a mobiln\u00e9zetet, a sebess\u00e9get \u00e9s a konverzi\u00f3m\u00e9r\u00e9st egy\u00fctt tervezz\u00fck.<\/p>\n<figure class=\"feqsoft-service-hero\"><img decoding=\"async\" src=\"https:\/\/www.feqsoft.hu\/wp-stage\/wp-content\/themes\/feqsoft-v95\/assets\/images\/terv-28-website-relaunch-1280.webp\" alt=\"Reszponz\u00edv landing oldal tervez\u00e9se asztali, tablet- \u00e9s mobiln\u00e9zetre.\" width=\"1280\" height=\"720\" loading=\"eager\" fetchpriority=\"high\"><figcaption>A landing oldal a hirdet\u00e9s \u00edg\u00e9ret\u00e9t folytatja, \u00e9s egyetlen vil\u00e1gos k\u00f6vetkez\u0151 l\u00e9p\u00e9sre vezet.<\/figcaption><\/figure>\n<h2>Mit\u0151l lesz haszn\u00e1lhat\u00f3 a c\u00e9loldal?<\/h2>\n<p>A relevancia, az \u00e9rthet\u0151s\u00e9g \u00e9s a s\u00farl\u00f3d\u00e1smentes k\u00f6vetkez\u0151 l\u00e9p\u00e9s fontosabb a felesleges l\u00e1tv\u00e1nyelemekn\u00e9l.<\/p>\n<ul class=\"feqsoft-service-list\">\n<li>hirdet\u00e9ssel egyez\u0151 f\u0151 \u00edg\u00e9ret<\/li>\n<li>egy\u00e9rtelm\u0171 H1 \u00e9s tartalmi sorrend<\/li>\n<li>bizony\u00edt\u00e9kok \u00e9s gyakori k\u00e9rd\u00e9sek<\/li>\n<li>r\u00f6vid, indokolt \u0171rlap vagy CTA<\/li>\n<li>gyors, reszponz\u00edv megjelen\u00e9s<\/li>\n<li>GA4-esem\u00e9ny \u00e9s kamp\u00e1nyjel\u00f6l\u00e9s<\/li>\n<\/ul>\n<h2>K\u00fcl\u00f6n URL a k\u00fcl\u00f6n sz\u00e1nd\u00e9khoz<\/h2>\n<p>Ha egy szolg\u00e1ltat\u00e1s vagy kamp\u00e1ny \u00f6n\u00e1ll\u00f3 k\u00e9rd\u00e9st \u00e9s aj\u00e1nlatot k\u00e9pvisel, saj\u00e1t le\u00edr\u00f3 URL-t kap. \u00cdgy a keres\u0151, a hirdet\u00e9si rendszer \u00e9s a l\u00e1togat\u00f3 is pontosan ugyanarra a tartalomra \u00e9rkezik.<\/p>\n<h2>Az \u0171rlap ut\u00e1n is folytat\u00f3dik az \u00fat<\/h2>\n<p>A sikeres bek\u00fcld\u00e9st, a v\u00e1laszad\u00e1st \u00e9s az \u00e9rt\u00e9kes\u00edt\u00e9si folytat\u00e1st is meg kell tervezni. A landing oldal csak akkor teljes, ha a megkeres\u00e9s nem v\u00e9sz el a bels\u0151 folyamatban.<\/p>\n<h2>Hogyan dolgozunk?<\/h2>\n<ol class=\"feqsoft-service-steps\">\n<li>\n<h3>1. Helyzetk\u00e9p<\/h3>\n<p>A c\u00e9lt, a kiindul\u00e1si adatokat, a korl\u00e1tokat \u00e9s a d\u00f6nt\u00e9si felel\u0151ss\u00e9geket egy\u00fctt r\u00f6gz\u00edtj\u00fck.<\/p>\n<\/li>\n<li>\n<h3>2. Priorit\u00e1s<\/h3>\n<p>Hat\u00e1s, s\u00fcrg\u0151ss\u00e9g, k\u00f6lts\u00e9g \u00e9s megval\u00f3s\u00edthat\u00f3s\u00e1g alapj\u00e1n kijel\u00f6lj\u00fck az els\u0151 beavatkoz\u00e1st.<\/p>\n<\/li>\n<li>\n<h3>3. Megval\u00f3s\u00edt\u00e1s<\/h3>\n<p>Kis, ellen\u0151rizhet\u0151 l\u00e9p\u00e9sekben dolgozunk, \u00e9s minden fontos pontn\u00e1l megmarad az emberi j\u00f3v\u00e1hagy\u00e1s.<\/p>\n<\/li>\n<li>\n<h3>4. M\u00e9r\u00e9s<\/h3>\n<p>Az eredm\u00e9nyt a kiindul\u00f3 \u00e1llapothoz hasonl\u00edtjuk, majd dokument\u00e1ljuk a k\u00f6vetkez\u0151 d\u00f6nt\u00e9st.<\/p>\n<\/li>\n<\/ol>\n<h2>Mit m\u00e9r\u00fcnk \u00e9s mit adunk \u00e1t?<\/h2>\n<p>M\u00e9rj\u00fck a bet\u00f6lt\u00e9st, a f\u0151 CTA haszn\u00e1lat\u00e1t, az \u0171rlap megkezd\u00e9s\u00e9t \u00e9s sikeres bek\u00fcld\u00e9s\u00e9t, valamint \u2013 ha \u00f6sszekapcsolhat\u00f3 \u2013 a relev\u00e1ns \u00e9rdekl\u0151d\u0151k ar\u00e1ny\u00e1t. Az \u00e1tad\u00e1s r\u00e9sze a m\u00e9r\u00e9si \u00e9s tesztel\u00e9si jegyz\u0151k\u00f6nyv.<\/p>\n<h2>Kapcsol\u00f3d\u00f3 oldalak<\/h2>\n<ul class=\"feqsoft-service-list feqsoft-related-links\">\n<li><a href=\"%%FEQSOFT_LINK_GOOGLE_ADS_HIRDETESKEZELES%%\">Google Ads hirdet\u00e9skezel\u00e9s<\/a><\/li>\n<li><a href=\"%%FEQSOFT_LINK_FACEBOOK_INSTAGRAM_HIRDETESKEZELES%%\">Meta-hirdet\u00e9skezel\u00e9s<\/a><\/li>\n<li><a href=\"%%FEQSOFT_LINK_WEBOLDAL_ES_WEBARUHAZ%%\">Weboldal \u00e9s web\u00e1ruh\u00e1z<\/a><\/li>\n<\/ul>\n<h2>Gyakori k\u00e9rd\u00e9sek<\/h2>\n<section class=\"feqsoft-service-faq\" aria-labelledby=\"landing-oldal-keszites-faq-1\">\n<h3 id=\"landing-oldal-keszites-faq-1\">A megl\u00e9v\u0151 weboldal r\u00e9szek\u00e9nt is elk\u00e9sz\u00edthet\u0151?<\/h3>\n<p>Igen, ha a technikai k\u00f6rnyezet t\u00e1mogatja a megfelel\u0151 sebess\u00e9get, m\u00e9r\u00e9st \u00e9s szerkeszthet\u0151s\u00e9get. Sz\u00fcks\u00e9g eset\u00e9n k\u00fcl\u00f6n, de m\u00e1rk\u00e1ban egys\u00e9ges c\u00e9loldalt k\u00e9sz\u00edt\u00fcnk.<\/p>\n<\/section>\n<section class=\"feqsoft-service-faq\" aria-labelledby=\"landing-oldal-keszites-faq-2\">\n<h3 id=\"landing-oldal-keszites-faq-2\">Mennyi sz\u00f6veg kell egy landing oldalra?<\/h3>\n<p>Nincs univerz\u00e1lis hossz. Annyi tartalom kell, amennyi a l\u00e1togat\u00f3 k\u00e9rd\u00e9seinek megv\u00e1laszol\u00e1s\u00e1hoz \u00e9s a d\u00f6nt\u00e9si kock\u00e1zat cs\u00f6kkent\u00e9s\u00e9hez sz\u00fcks\u00e9ges, felesleges ism\u00e9tl\u00e9s n\u00e9lk\u00fcl.<\/p>\n<\/section>\n<h2>K\u00f6vetkez\u0151 l\u00e9p\u00e9s<\/h2>\n<p>K\u00fcldje el a hirdet\u00e9s vagy aj\u00e1nlat l\u00e9nyeg\u00e9t \u00e9s a k\u00edv\u00e1nt c\u00e9lm\u0171veletet; javaslunk f\u00f3kusz\u00e1lt oldalstrukt\u00far\u00e1t.<\/p>\n<nav class=\"feqsoft-service-actions\" aria-label=\"Landing oldal k\u00e9sz\u00edt\u00e9s \u00e9s konverzi\u00f3m\u00e9r\u00e9s tov\u00e1bbi l\u00e9p\u00e9sei\"><a href=\"%%FEQSOFT_LINK_KAPCSOLAT%%\">Besz\u00e9lj\u00fck \u00e1t<\/a><a href=\"https:\/\/www.feqsoft.hu\/\">Vissza a f\u0151oldalra<\/a><\/nav>\n","protected":false},"excerpt":{"rendered":"<p>Egy kamp\u00e1nyhoz vagy aj\u00e1nlathoz illesztett gyors, f\u00f3kusz\u00e1lt \u00e9s m\u00e9rhet\u0151 \u00e9rkez\u0151 oldal.<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":"","_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"","_yoast_wpseo_focuskw":"","rank_math_title":"","rank_math_description":"","rank_math_focus_keyword":"","_aioseop_title":"","_aioseop_description":""},"class_list":["post-79","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.feqsoft.hu\/index.php?rest_route=\/wp\/v2\/pages\/79","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.feqsoft.hu\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.feqsoft.hu\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.feqsoft.hu\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.feqsoft.hu\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=79"}],"version-history":[{"count":1,"href":"https:\/\/www.feqsoft.hu\/index.php?rest_route=\/wp\/v2\/pages\/79\/revisions"}],"predecessor-version":[{"id":111,"href":"https:\/\/www.feqsoft.hu\/index.php?rest_route=\/wp\/v2\/pages\/79\/revisions\/111"}],"wp:attachment":[{"href":"https:\/\/www.feqsoft.hu\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=79"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}